🍔 KFC Ultimate
Smokey Burger
Agency: Havas Play Singapore
Year: 2025
Ad
Social content for KFC Singapore’s LTO (Limited Time Offer) menu, the Ultimate Smokey Burger. Built around the concept of Boss Moves Only, the Ultimate Smokey Burger was positioned as the ultimate upgrade — the bossed-up version of the original Zinger. The social posts tapped into unapologetic, boss-level energy, with punchy content that gave zero clucks and made every bite feel like a total power move.
PR Mentions
Featured on Marketing-Interactive
Featured on Marketing-Interactive